Tapestry Health
Virtual care for long-term care facilities, with custom illustration and animation that keep it human.
The challenge
Virtual healthcare for elderly patients carries real emotional weight. The site had to feel caring, not like another tech platform, while still showing the clinical credibility administrators need before they buy.
The process
The custom illustration set made this project. I drew original scenes of care in a warm, approachable style and animated several of them in After Effects for the homepage. The result looks like nothing else in the healthcare space.
What shipped
- A full set of original illustrations, several animated for the homepage
- A calm palette and type system that make clinical services feel approachable
- A responsive WordPress build with clear paths to a demo